Freddy Degroux
Biography
Director of 4uCampus nv/sa
Born in 1964, Freddy Degroux holds a degree in Applied Economics (1987 UFSIA Antwerp) and a Master Of Management (FIM Brussels). He created DVH bvba sprl in 1994 and consolidated in 1998 by taking over the activities of Ofub. Since the start he worked out projects for other sectors than the traditional Press & Media.
Freddy also initiated international contacts with customers and colleagues. Speaking French and Dutch as native languages, he works in English most of the time with his international contacts but is also able to defend himself in German, Italian and Spanish.
In 2005 DVH has been transformed into 4uCampus NV SA, since then 4uCampus has opened an office in Madrid (ES) and is studying potentials in other countries.
4uCampus
More than 250 publications have entrusted 4uCampus, since 1994, for their subscription recruitment campaigns. The name Youth & Media (Jongeren & Media - Jeuneens & Média) has been changed to 4uCampus since September 2005.
The success of 4uCampus results from its continuous on- and off-line investments.
Offline : Every year, 200 students organize sales campaigns on their campuses and in their schools in whole Belgium. They promote and sell trough ‘Personal Communication & Selling'- techniques (face to face), they distribute leaflets, present the publications in their classes, attract fellow-students and professors to their information stands, maintain a constant presence through displays, ... These unique teams are formed by specially recruited (www.4ucampus.be) and trained students. In each city a campus-coordinator ensures the good campaigns.
Online : Since 1996, Youth & Media has been a very active player on the internet scene. The site, www.4ucampus.be/abo, has been appreciated and has won appraisal of both the professional players and of the surfers and users. Furthermore 4uCampus uses with great success the e-mail marketing techniques. The unique combination of direct marketing & sales techniques, market know-how and a professional Back- and Front Office results in more than 30.000 subscriptions a year.
4uCampus
4uCampus, created in 2000, arose out of the need of a good on- and offline communication platform for everybody who wants to create communication and interaction with the academic market (pupils & students, teachers & professors, assistants, student clubs, ...) 4uCampus regroups all the activities on the academic & student market (press & media- ITC - Service Sector - organizations, ...)
MediaLink
MediaLink, created in 1995, focuses also on the sector of Press & Media but targets the adult market (Individuals & Families and Companies & Organizations). MediaLink offers the opportunity to get acquainted with a number of newspapers and magazines at the best conditions for more than 200 publishers.
Freddy Degroux, Director of 4uCampus nv sa
Work: Korte Pastoorstraat 1a - B-2600 BERCHEM - Belgium
Mob: +32/475/60.87.30
Tel: + 32/3/286.73.32
mailto: freddy.degroux@4ucampus.be
